Cowbell Names John Botros CFO as Cyber Liability Insurance Strategy Enters New Growth Phase

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Cowbell began 2026 by announcing leadership changes and sharing updates about its growing cyber liability insurance business. The company named John Botros as its new chief financial officer and confirmed plans for global growth and profitability. Cowbell also pointed to its recent move into Australia and continued international progress.

The California-based insurer said these moves support its next phase of scale across cyber and specialty insurance lines.

Cowbell logo representing cyber liability insurance and adaptive cyber risk coverage for businesses
LEADERSHIP APPOINTMENT SUPPORTS PROFITABILITY GOALS

Botros joins Cowbell after his CFO role at Resilience, where he led financial planning, investor relations, and revenue operations. Cowbell notes he brings more than a decade of experience with high-growth technology and cyber organizations.

As CFO, Botros will lead Cowbell’s global finance operations. He is expected to help the company grow in a disciplined way and expand internationally. Cowbell sees his hiring as an important move toward steady margins and long-term profits.

Founder and CEO Jack Kudale said Cowbell is building on recent progress across products, services, and markets. He emphasized scaling responsibly while maintaining strong underwriting fundamentals. “Cowbell has built a solid foundation of technology, talent, and trust. Now, we’re focusing on translating that strength into sustained growth, global expansion, and operating profitability while continuing to deliver protection that creates confidence, not complexity,” said Kudale.

CYBER LIABILITY INSURANCE EXPANDS BEYOND CORE COVERAGE

Cowbell’s current strategy focuses on five main areas: expanding cyber coverage internationally, growing financial lines, offering resiliency services, reaching more mid-sized businesses, and providing franchise subscriptions. The international push targets new markets, while financial lines growth adds coverage for professional and management liability. Resiliency services help clients reduce risk, mid-market efforts aim at medium-sized businesses, and franchise subscriptions are designed for franchise groups. This strategy expands Cowbell’s role beyond just cyber insurance.

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Watch our podcast with Cowbell COO Trent Cooksley

Cowbell now protects about 30,000 small and mid-sized businesses around the world. These clients have a combined $610 billion in insured revenue. Cowbell says 60 percent of its policyholders have stayed with the company for over three years. Since launching, the insurer has paid out more than $275 million in claims.

OUTLOOK FOR 2026

Cowbell sees its next phase as a response to growing cyber risks and worldwide demand for integrated protection. With new financial leadership, the company plans to balance growth with careful execution.

Martin Hinton

Martin Hinton is the Executive Editor and Publisher of Cyber Insurance News and Information. With over three decades of journalism experience across six continents, his work encompasses investigative reporting, documentaries, and coverage of cultural, political, and business news. To learn more about his career, click on his name to visit his LinkedIn page.

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