Consumer brands are known for their efforts to convert young people with the intent of making them life-time customers. BOXX appears to be doing something similar with start-ups. As the cyber insurance market for small-and-medium businesses becomes more competitive, BOXX’s strategy apparently includes signing emerging companies at their early stages. The provider of fused cyber-security and cyber-insurance solutions has inked a partnership with Florida incubator/accelerator the Alan B. Levan | NSU Broward Center of Innovation. “Through the collaboration BOXX will provide a powerful combination of Executive Education, Cyber Protection tools and Cyber insurance products for Levan Center of Innovation members – for entrepreneurs and early-stage startups as they build out and scale up their business,” BOXX announced in this press release.
“’We are delighted to be working with BOXX Insurance to help keep our clients and community members protected against cyber threats,’ said John Wensveen, Ph.D., Chief Innovation Officer, NSU (Nova Southeastern University), and Executive Director, Alan B. Levan | NSU Broward Center of Innovation,” a public/private partnership between the university and Florida’s Broward County, the release reports.
BOXX Insurance itself is VC-backed, so presumably is comfortable in the start-up ecosystem.