It should but may not, according to this report. There’s legal risk from pixels and biometrics. Pixels track users’ online activities and are the source of growing litigation, including large class actions against Meta. Biometrics support useful security technologies, but often require written consent from users, who may also need to be informed about the use of their biometric data once it’s collected.
As with vendor/supply chain cyber security risk, your enterprise may be using pixels or biometrics provided by third parties. But risk of violating privacy regulations, or losing sensitive biometric data to a hacker, may accrue to you.
That means your cyber insurance should cover these risks. But there’s a good chance it doesn’t. “Coverage arising out of pixel or biometric use is not affirmatively provided, so careful reading of insuring agreements, definitions, and exclusions is required. If coverage is in doubt, the agent or broker should contact the insurer to affirm their position of coverage.”